With 17 years experience in marketing and branding, Dochita Zenoveiov has played a central role in the development of over 200 corporate and product branding and rebranding projects within the INOVEO agency in various industries (food, retail, media, construction, real estate , pharma). Some of these were awarded at international branding competitions.

Dochita is an active professional in the branding and marketing industry, being invited as a speaker at conferences and as a jury at business competitions. She is a member of the Chartered Management Institute and an MBA graduate from the University of Sheffield. She is passionate about the beauty of arts and nature, which she cultivates with the team and pays attention to the innovations in the category, and during her free time she is involved in volunteering projects. She believes in Romania's chance to reinvent itself through its people and the beautiful native people.